FREQUENTLY ASKED QUESTIONS

  • My goal is quality over quantity to be fully immersed with my business clients so I can better nail their needs. For this reason, I accept a limited number of email implementation projects each year. Interested in working with me? Here’s my process:

    • Phase 1: Contact me about the service you’re interested in booking. If the project sounds like a good fit, I’ll respond quickly to ask for more details and invite you to a free 30-minute Discovery call.

    • Phase 2*: If we both agree that I can solve your problem, I’ll invite you to book the Pre-Launch video call. After the call, you’ll receive a project roadmap that includes the exact fee for the service.

    • Phase 3: To secure your place on my books, sign the agreement, pay your invoice by its due date, and supply any necessary assets. Then, you’re all set. From here, I’ll dive into implementation with communication along the way.

    Each service allows for a feedback loop and post-launch support as described in our partnership agreement.

    *Clients booking the VIP for a Day Package will skip phase 2 unless the project requires an in-depth strategy session or includes a product launch.

  • Sure can! Hand me the keys to your ESP (email service provider) and within a week, I’ll dial into the specifics of how your current program is performing to better inform our strategy moving forward. You’ll have the option to include an email audit as an add-on when you inquire about a custom service.

  • Though I have extensive experience with multiple ESPs outside of Mailchimp and Klaviyo, including Emarsys, Hubspot, and the now-extinct Bronto, focusing my packages on Mailchimp and Klaviyo allows me to help my clients achieve the highest return on investment.

    I can often accommodate other email service providers, so please let me know which ESP you plan to use or if you need help deciding.

  • On average, the industry standard for email’s return on investment is $36 for every $1 spent—and that number increases significantly (up to 45:1) depending on several factors, including industry type. This jaw-dropping return is one reason businesses of all industries need to take this reliable, data-driven marketing channel seriously!

    My package-based email services include a strategy and implementation plan custom-built for your business in order to:

    • Earn you money

    • Free up your time

    • Deliver a quality product

    Additionally, I do offer 1:1 consultations for those in need of further support.